Shippers want to work with asset-based
carriers because they offer a higher level of reliability and control over the transportation of their goods. These carriers own their own trucks and trailers, which means they have a direct stake in the safe and timely delivery of the products. This also means that they are able to offer a more personalized and flexible service to shippers, as they are not dependent on third-party carriers. Additionally, asset-based carriers have a greater understanding of the logistics and transportation industry, allowing them to provide efficient and cost-effective solutions for shippers. They also have a strong infrastructure and resources in place to handle any unexpected challenges that may arise during the shipping process. Overall, working with asset-based carriers gives shippers peace of mind and confidence in the transportation of their goods.